The logo's shape is defined by the ring of a coffee cup stain.
The top third of the logo is a map of Southern Europe, with Bosnia highlighted.
The blue and yellow used are the official colors of the Bosnian flag.
The tiny white dots used to highlight Bosnia aren't dots at all — they are hearts. The Heart of Europe is Bosnia's nickname due to the shape of the country, and the big hearts of Bosnian people.
The middle third is an adaption of our original logo: the spiral O represents pita.
The rainbow underline represents that we draw the line at acceptance for all — everyone is welcome at our establishments. This includes, but is not limited to two groups often represented by a rainbow:
Neurodiversity & autism — Mama and Daddy love you Celine!
The bottom third of the logo is the Seattle skyline, with the Space Needle centered. The space needle is haloed by a bird's eye view of a Džezva, the copper coffee pot used to brew Bosnian coffee.
The signature for the logo isn't a signature. It's the skyline of Sarajevo, the capital city of Bosnia.
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